Dimmu Borgir Debut At #1 In Norway, Banned From UK Chart
Band Photo: Dimmu Borgir (?)
DIMMU BORGIR has entered the Norwegian album chart at No. 1 with its latest effort, "In Sorte Diaboli" — the first time a black metal act has ever topped a national album chart anywhere in the world. SATYRICON's "Now, Diabolical" and DIMMU BORGIR's last release, "Death Cult Armageddon", previously reached the No. 2 position on the Norwegian album chart.
DIMMU BORGIR's chart-topper comes just a week after "In Sorte Diaboli" reached No. 43 on The Billboard 200, making them the first Norwegian band since the Eighties pop act A-HA to crack the U.S. Top 50, reports the Norwegian music industry weekly Faro Journalen.
Stein Ostbo reviewed "In Sorte Diaboli" for Norway's biggest daily newspaper Verdens Gang (VG), and gave it the highest possible rating (6 out of 6). He says DIMMU BORGIR's No. 1 is nothing less than the most radical achievement in the history of the Norwegian charts.
"Because of the black metal genre's extreme expression, I would characterize this as the most astonishing thing that has ever happened on the Norwegian charts," he says.
Espen Solheim RÃ¸hne at Indie Distribution, which handles Nuclear Blast Records' releases in Norway, says the label expected to have a No. 1 album with DIMMU BORGIR's latest. He says the company decided to start advertising on TV earlier than originally planned, and if the album continues to sell well in its second week, they will buy more TV spots for "In Sorte Diaboli".
"We are in discussion with cable network TV 3 to buy more airtime from them, but we will continue advertising on TV through the end of May, no matter what happens," he says.
Solheim Rohne says the No. 1 is especially impressive when you consider the competition.
"When you watch TV in the evening, it seems like there are MIKA and ELTON JOHN spots in every commercial break," he explains. "This achievement with DIMMU BORGIR is exactly what everybody in this business is striving for: release good records that sell well, and when you reach No. 1 it's just perfect."
The CD also sold extremely well in such countries as Sweden, Finland, Austria and Switzerland, and last week reached No. 43 on the American Billboard chart. Unfortunately, the Norwegian band can forget about achieving the same results in England.
Last week "In Sorte Diaboli" was disqualified twice by The Official UK Charts Company, which was established by the music industry to regulate and control the chart compilation process and to ensure that the charts represent an accurate assessment of popularity.
"This is not funny," says Yorck Eysel, the label manager for DIMMU BORGIR's Germany-based record company, Nuclear Blast. "I hope that nobody blames us, but rather blames the almost unbelievably strict rules in England."
According to Eysel, The Official UK Charts Company disqualified the album twice last week. First they made the decision to exclude the CD based on a mirror which is featured on the cover of the digipack release.
"First they disqualified us because of this mirror, which is nothing but decoration inside the package," he says. "We went ahead and complained about this and then we got a note saying that we wouldn't be on the list anyway since the packaging for the CD includes a flyer where we announce a competition for record buyers to win an opportunity to meet the band."
Eysel feels that it is a pity the disqualification was made final, since DIMMU BORGIR's chances of landing on the U.K. chart were quite high.
"They obviously examined the CD packaging carefully, and I don't think they would've done that if we had been just another band that didn't have a pretty good chance of making the chart," he says.
Eysel says that the label shipped more than 10,000 copies of "In Sorte Diaboli" to English retail outlets.
"We have been going for 20 years now, and we have achieved high chart numbers with bands like NIGHTWISH, for example," he says. "Something like this (with DIMMU BORGIR) has never happened before."
This is not the first time The Official UK Charts Company has sparked a public debate by excluding an artist.
Last fall they disqualified BECK's "The Information", because the record buyers got a blank cover and a sheet with a sticker instead of a traditional cover.
Please share this article if you found it interesting.
- Previous Article:
More Guns N Roses Tracks Leak
- Next Article:
Spearhead To Record Next Album In Poland
22 Comments on "Dimmu Borgir #1 In Norway, Banned From UK Chart"
To minimize comment spam/abuse, you cannot post comments on articles over a month old. Please check the sidebar to the right or the related band pages for recent related news articles.