Deep Rock Drive And Disturbed Make Online Concert History
Last week, something big happened at DeepRockDrive. As part of the Pepsi Free Concert Series, Deep Rock Drive hosted their first multi-platinum artist, DISTURBED. During this first of it’s kind event, some very interesting and exciting events came to pass.
DISTURBED fans were treated to a full concert performance in High Definition, full interactivity and no one standing in front of them, blocking their view. Every fan in attendance had a front row seat and a back stage pass.
Over 10,000 people showed up online to participate in the show. The technical team at Deep Rock Drive had expected that, too, since the initial batch of virtual tickets sold out quickly they had to add servers to their datacenter to handle extra capacity for more online fans.
“What blew us away completely what the unimaginable frenzy of interactivity that emerged during the show. It probably shouldn’t come as a surprise, because we’ve built a a live experience that is truly fun. When you give passionate fans the tools to interact directly with an artist like DISTURBED, of course they’re going to use them. But in just over 60 minutes, they used them at a rate that astounded us in the best of ways…” – Jeff Henshaw- Deep Rock Drive
* Over 1,300,000 interactive events took place during the show.
* Fans shouted out their thoughts, in freeform text, over 350,000 times.
* Fans threw “Emotapplause” animations onto the display screen wrapping DISTURBED’s stage over 915,000 times. There were peaks of over 1,100 Emotapplause per second!
* When it came time to vote for an encore, over 5,000 people cast a vote in less than 10 seconds.
* It must be OK to be fashionably late, because over 2,000 people grabbed tickets and rushed the virtual doors halfway through the show!
* DeepRockDrive’s virtual venue filled with fans from 71 countries around the world. That’s over a third of all the countries that exist (this has happened at two shows now).
DISTURBED fans from around the world got an entirely new perspective on what a live concert can be like when fans get to interact with artists.
You can watch or download high definition samples from the show here and check out the latest upcoming Deep Rock Drive shows here.
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22 Comments on "Disturbed Makes Online Concert History"
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11. writes:
::DISTURBED fans from around the world got an entirely new perspective on what a live concert can be like when fans get to interact with artists.::
go see Gwar and see what it is like to really interact with a live band!!!! saw them this past saturday night and they know how to put a show on!!
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12. writes:
I'll agree that all those stats seem dorky. But the technology sounds pretty cool. I wanted to check this out, but I guess I'll wait til Rock Against Diabetes unless something else decent comes to Deep Rock Drive.
Plus you don't have to smell someone else's pot while watching online :-) But in all seriousness, nothing beats a real concert, but a live HD broadcast is pretty nice. And free is still free. Comcast would surely make you pay for that.
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15. writes:
i wounder if their was any virtual mosh pits......dont know if they even have mosh pits lol
but hell, atleast you dont have the risk of getting punched in the face by some big angry bi-polar dude.......what a memory.
but i'll say everything everbody else said its "goofy" "dorky" and in my opinion actually pretty cool.
16. writes:
^No, everbody just hacks each other in the middle of songs.
If this sh** catches on, I'm shutting down the internet. I will not sit idly by while people enjoy sh** while sitting idly by. This sh** is just ridiculous, and a blasphemy to the entire concert experience as a whole.
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1. BoltThrower writes:
I've never seen a virtual crowd go that wild!