Insision's Roger Johansson Talks Record Label Changes
In a recent interview with Global Domination, guitar player Roger Johansson of Swedish act Insision discussed the band's various record labels throughout its history. An excerpt from the interview follows:
Global Domination: Tell us about your split from Earache. Would you agree it’s a label that is losing its touch with the death metal scene? What’s happening with Anata at the moment is a tale of woe no band should have to deal with, let alone one as absurdly gifted as them. Did similar circumstances make you leave the label?
Roger: Can’t speak for Anata but sour deals really suck and take a lot of energy from a band, don’t know the whole story though? Is Earache holding an album? But from what we can remember, Earache put us on some good tours with Decapitated and Suffocation among others… and they did the distribution well so they did their job. The first record got great response from the fans and zines; we played a lot and our second release “Revealed & Worshipped” came 2-3 years later.
But as a band we started to grow away from each other, which lead to the loss of one drummer and a guitar (2 guitars really, during this period of time). So in our case we were going through some differences within the group as people, which lead to that we had to start over with a new drummer. We took in Mac 2004 right away and at the same time we got a support slot for Suffocation and Disgorge (US) coming up in just a 3 week notice. Insane! We went on the tour and did all the shows with only the 3 weeks on rehearsals, but it wasn’t the best tour we have done looking back at it. Still it was awesome to play along with Suffo & Disgorge.
So Earache didn’t want to make efforts in us at that point as the budget on the third album was much greater than on the second so what’s the point. The Suffo-tour ended that era. In a way it was good thing to move on because of the amount of record-options in the actual deal. You don’t want to be owned, so we came out clear from that. The bad thing was the amount of records we signed for on Dental records afterwards, coz they did not do anything right. Fucking retards!
Global Domination: You then signed to Dental Records only to release one album. What happened?
Roger: Eager to play and record “Ikon”, everything sounded and looked great but it turned out to be the other way around. We did a mistake and wrote a 3 record deal with Dental instead of waiting. We released “Ikon” 2007 and a year after, not a single person even knew that the record had been released. Dental complained that no one wanted to distribute and promote the album in the UK/Europe/US etc. We thought that was kind of strange since the previous response had been great. At the same time we heard from distros that they haven’t heard from the label and that they didn’t receive any answers when they tried to contact them. Holding the sale-stats and other official shit from us… All in all, the situation was fucked up, and ever since 2008 we tried in different ways to get the hell out of that label. It was eating the band… evolving into yet another member change. They even threatened to sue, but fell on their own grip instead. Well, it was a bad decision in all. We just thought that Dental would do the” job” that a record label is supposed to do but… fail!
Global Domination: You’re now with Sevared, quite a strange label; I mean, you guys are heavy, but not to the degree as any other band on their roster. Why go with a strictly U.S. label? Are they treating you well?
Roger: Sevared Records is a growing death metal label and are known for a lot of extreme brutal acts. They can release records and have good contacts with the overall scene so we agreed on 2 records with them first one being this EP. We’ll see what will happen after these two releases. For us it’s not about which countries the label is located in or which bands they have, as long as the label can release and promote the record so everyone easily can purchase and listen to it… We had been looking at Sevared for some time during the ending with Dental. The label should know the scene, try to get us out to play as much as possible. For Insision with Sevared, the priority was that they could get the records out properly. Hehe it’s a dirty biz. and being a band and still play what we like after all these years feels fucking great. Right now we are doing the thing we love which is creating music and have full flexibility in decisions regarding Insision work. Sevared are treating us good and doing a better job then Dental for sure.
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