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Adult Swim / Metalocalypse Launch Etnies Shoe Line

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Band Photo: Dethklok (?)

Adult Swim and etnies, the skateboarder-owned and operated global action sports footwear and apparel company, have teamed up to create all new Adult Swim-branded skateboard shoes, t-shirts, and backpacks. Inspired by some of the network’s most popular characters from its original series, and a few select pieces based on Metalocalypse, these products were designed by Adult Swim designers and will be available for sale at the Adult Swim Shop and the etnies online store for the Holiday season.

Featured in the line are some Metalolcalypse-inspired items including two t-shirts ($24 each), a backpack ($60) and shoes, as well as an Adult Swim-branded t-shirt ($24) and backpack ($60). You can check out a photo of the shoes below.

“Finding the right partner for collaborations with Adult Swim is as important to us as making great product that our fans will love,” said Pete Yoder, vice president of consumer products for Cartoon Network Enterprises, the licensing and merchandising arm of Adult Swim. “etnies is a great partner that really understands and embraces the creativity and unique tone of our brands and characters, and this new line of products builds on what our first collaboration started.”

“etnies and Adult Swim both have similar irreverent and creative attitudes that made the brands’ first collaboration a success, and led us to partner on a second collaboration,” said Tucker Gerrick, etnies Sr. marketing manager. “etnies core is in skateboarding, and I know of a few skateboarders that can identify with the way Adult Swim’s Metalocalypse leaves a trail of mayhem everywhere the band goes.”

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13 Comments on "Metalocalypse Launches Etnies Shoe Line"

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coldiem's avatar

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1. coldiem writes:

Yeah, I'm sure metalheads will be lining up in droves to get their paws on a pair of these totally rad skateboard shoes.

Really? Skateboard shoes? Since when did metal and skateboarding become synonymous?

# Nov 18, 2011 @ 8:20 PM ET | IP Logged Reveal posts originating from the same IP address
Anonymous Reader
2. CoMiGa writes:

@coldiem probably around the time James Hetfield broke his arm skating and Suicidal Tendencies released Possessed to Skate. Granted I'm old school, at a time where all skaters listened to metal.

# Nov 18, 2011 @ 9:36 PM ET | IP Logged Reveal posts originating from the same IP address
coldiem's avatar

Member

3. coldiem writes:

Well I've been to a lot of metal shows and I haven't seen too many people dressed in skater attire. I don't think you're seeing the point I'm trying to make.

Just because a few skaters are metalheads, or a few metalheads skate, it doesn't mean that metal defines the scene.

Let me break it right down: Yes, maybe there's a few skaters who also happen to listen to Metalocalypse. But I think there is a far larger population of people who would consider themselves to be fans of Metalocalypse who have no interest in skateboarding whatsoever.

Either way... sarcasm detectors and all that...

# Nov 19, 2011 @ 12:50 AM ET | IP Logged Reveal posts originating from the same IP address
pinto_beans's avatar

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4. pinto_beans writes:

This idea sounds dildo's......

# Nov 19, 2011 @ 1:21 AM ET | IP Logged Reveal posts originating from the same IP address
Anonymous Reader
5. nrp2489 writes:

@ Coldiem "I think there is a far larger population o
f people who would consider themselves to be fans of Metalocalypse who have no interest in skateboarding whatsoever".

I think more or less it's the fact that Metalocalypse airs on "ADULT SWIM" being a HUGE target for middle/high school kids. And ever since the mid 2000's skateboarding has become increasingly more popular and also a socially acceptable/marketable area for profit. So add 1 part (popular Adult Swim show) with 1 part ( Popular skate shoe) and you get tacky/lame shoes that parents all over will be buying for they're kids next school year.

# Nov 19, 2011 @ 1:55 AM ET | IP Logged Reveal posts originating from the same IP address
Anonymous Reader
6. Dave124 writes:

fag skaters who listen to bring me the horizon and asking alexandria

# Nov 19, 2011 @ 8:43 AM ET | IP Logged Reveal posts originating from the same IP address
Netromancer's avatar

Member

7. Netromancer writes:

Nope. Dildos...agains.

# Nov 19, 2011 @ 9:11 AM ET | IP Logged Reveal posts originating from the same IP address
Anonymous Reader
8. that guy writes:

Dude skate shoes are comfortable as sh**, I don't skate anymore cuz I suck but I rock skate shoes bc they have extra padding and they're really comfortable, pretty badass shoes imo, don't see Adidas making shoes with that sick a$$ graphic on it

# Nov 19, 2011 @ 10:36 AM ET | IP Logged Reveal posts originating from the same IP address
Necrovomit's avatar

Member

9. Necrovomit writes:

wheres the metalocalypse boots? i think that'd do alot better for metalheads then skating shoes.

# Nov 19, 2011 @ 11:23 AM ET | IP Logged Reveal posts originating from the same IP address
ZMA's avatar

Member

10. ZMA writes:

I always thought punk and skating made a better pair but whatever. Those shoe look pretty comfortable. I wear them for that reason. Comfortable shoes mostly. I'd pick up a pair if I had the cash.

# Nov 20, 2011 @ 2:01 AM ET | IP Logged Reveal posts originating from the same IP address
Anonymous Reader
11. Lawrence menefee writes:

Size 15 gotta have booking shoes

# Nov 21, 2011 @ 2:18 AM ET | IP Logged Reveal posts originating from the same IP address
Anonymous Reader
12. Dmasa writes:

I dont even know how to ride a skateboard but all I wear are skateboard shoes. They are comfortable as sh** and I will definitly by a pair of these if the price is right.

# Nov 24, 2011 @ 10:20 PM ET | IP Logged Reveal posts originating from the same IP address
Anonymous Reader
13. Demaka writes:

Lots of people wear "skater shoes" who've never even touched a skateboard...

# Dec 9, 2011 @ 11:02 PM ET | IP Logged Reveal posts originating from the same IP address

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