A Pale Horse Named Death Comments On State Of Record Industry, Seeks Fan Input
Band Photo: A Pale Horse Named Death (?)
A Pale Horse Named Death - which features Sal Abruscato and Johnny Kelly - has been posting about the royalties received by bands and the difficulty of making a living as a musician at the band's Facebook profile.
Today guitarist Matt Brown has issued this statement about the band's situation and asking fans for their input on how to proceed without record label support:
"I have been posting these bits of info because I wanted to inform people of what is really going on and, I want to see what kind of reaction we get from the fans.
"I realize the way things are done now is way different than what it used to be twenty years ago and I am trying to figure out a way to continue making quality music while being fair to the band and the fans. What we were able to achieve in the band's lifetime is pretty amazing by today's standards (for a non-commercial band) but it is no where near what anyone would call a successful career.
"Early on... we were able to get the attention of a few record companies and made a deal that would allow the band to have some exposure and distribution so that the fans can have a product to hold in their hands, flip through the pages, and experience the artwork along with the music and dream. Illegal downloading impacted both releases, the record company stopped pushing each record after 3 months. They helped a bit with tour support but we had to find ways to come up with the rest.
"We did this twice and I feel we didn't let the fans down by changing what the fans loved about the first record... we stuck to our guns and wrote from the heart, not for the pop culture. We devoted countless hours on each record while sacrificing jobs and family meanwhile in the end, we didn't make any real money and we were lucky to break even on tour expenses.
"At this point we fulfilled our contract's terms and are now 'free agents.' The question now is... how can we make it possible to write and release another record? We are running out of options, unless we try crowd funding."
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